Fair goals …

and appropriate challenge drive performance !

Many companies push challenges too far, digging way too much into those “crucial” details, but what happens at the end ?

Excessive challenge demotivates your workforce and consumes too much of your key talents skills and energy.

Well … what is really important to your customer ?

Published by

WvE

No nonsense business leader and consultant, Willem brings 35+ years of industry expertise. Productive simplicity, curiocity and always moving upwards is what drives the majority of his accomplishments. Expertise, highly analytical, includes sales management, marketing, supply chain, business operations and continuous improvement.